There's nothing we love more than seeing our monogrammed gifts in the press, and we are thrilled to have been featured in Tatler, Vanity Fair, Evening Standard, Country Life, and more. 
Personalised gifts are incredibly popular and our unique approach to this trend is getting us noticed. Our modern take on the ancient tradition of monogramming uses graphic design to create monograms that are more than just initials.  
Our monograms are an expression of your unique style, a personal brand logo. Have a look at what the press are saying about us and some of the features we've been involved in.


Best Magazine (June 2021)

We’re thrilled to see our Navy Charlton Tote (£75) featured in the Top of the totes Edit of the 2021 June issue of Best Magazine.  A special thank you to Hearst Publications.

Western Mail (May 2021)

Spot our Berkshire olive-check picnic rug in the ‘Let’s Eat Out!’ Edit in the Western Mail Magazine. “There’s nothing like al fresco dining, so load up your hamper with this selection of cool picnic nick-snacks chosen by Victoria Gray.”

Sunday Express Sunday Magazine (May 2021)

"The Berkshire olive-check picnic rug is both practical and stylish. It features a fancy monogrammed emblem, embroidered in a dragonfly-green thread, and it can be neatly rolled up and secured with a gorgeous leather carry strap. Priced at £110."

My Weekly  (April 2021) 

We're thrilled to be in the 5572 Issue of My Weekly! Spot us in the '10 Of The Best Personalised Gifts' Edit.

Vanity Fair (March 2021)

"Take personalisation to a whole new level with Initially London, the U.K.'s most extensive monogramming company. Their modern approach to the ancient tradition of monogramming bags, gifts and linens offers a huge range of font style and thread colours".  We are so pleased to sit alongside these lovely brands!

Your Home (March 2021)

On Om Yoga Mat and Cork block featured in the "Make the Most Of Unused Space" edit.

 Wealdon Times (February 2021)

We're thrilled to have our zodiac cocktail napkins featured!

Wohenen Träume Germany (February 2021)

So nice to have some international German press and be featured twice with our monogrammed Small Organic Cotton Pillow and Tooting Tissue Box cover.

Good Housekeeping (February 2021)

Get your kit on! Can you spot our monogrammed Om Yoga Mat?

Om Yoga (January 2021)

So pleased to see our monogrammed cork blocks in our favourite yoga magazine!

Chelsea Life (December 2020)

We're thrilled about seeing our business profiled in our local press. "As described by Forbes, Initially London is one of the UK premiere personalisation companies". "Monograms are far more than just initials, they are a graphic representation of your name, distilled to its bare essence and executed in colour and texture."

Landhaus Living (December 2020)

So nice to see our Kew Gardeners Bag in the German press.

The Lady (August 2020)

Our Monogrammed Hampton Bag featured in the Fab Frocks Edit by Juanita Coulson.  We love The Lady!

Evening Standard (June 2020)

What a thrill to see this interview with our founder Jane Wiest during the first Coronavirus lockdown.  

Tie The Knot Scotland (May 2020)

Spot our Insulated Water Bottle!

Sloane Square Magazine (January 2020)

Another favourite local magazine. "A new monogramming business founded by Chelsea resident Jane Wiest, who lives and works just off Sloane Square. It puts personalisation to the fore: whether you put your initials on a handbag, go for napkins with a monogram or pick a personalised yoga mat, the options - not to mention colours and styles - are endless."

Country & Town House (December 2019)

Christmas Gift Guide: "Dear Father Christmas, Bring me back something from your travels." Our Charlton Tote making a very special festive appearence.

Country Life (December 2019)

"What's in a name. According to Initially London, there’s still time to get thoughtful Christmas presents monogrammed for everyone, from teens to grandparents. My mother gave me a monogrammed wash bag three years ago, which is still going strong, and the company will personalise chic yoga mats, £40, garment bags, £85, and boot bags, from £25, among numerous other items (bespoke pieces are available, too.) I have my eye on the wolly hot-water bottle, £40."

Scottish Field Magazine (October 2019)

Our Onesie in the Gift for Children edit. "The Initially London Onesie for kids is perfect".

Forbes (June 2019)

Make a bag that’s one-of-a-kind for dad. How? Well, Initially London is one the United Kingdom’s premiere personalization companies, with a variety of monogram options and designs. The Eaton Duffle for $65, for example, has a cool classic British vibe and available in tan, navy blue, and grey. Then you can choose your monogram up to 32 characters in many different fonts and thread colors. Best of all, it weighs almost nothing when empty but can be stuffed full for travel.

The Daily Mail (September 2018)

Interview with Jane Wiest, My Lightbulb Moment, Femail.  

Read the full article here:

Daily Mail (March 2017)

"Chic tags ensure you can always identify your luggage." Initially London’s monogrammed leather luggage tags make great gifts for friends and family who like to travel. These tags come in vibrant colours which become even more eye-catching when embroidered with a colourful monogram. Your black bag will practically shout to you from the baggage carousel.

Exclusively British (February 2017)

“Gifts for Time(less) Travellers” features Initially London’s Fleet Wash Bag. It is made of lightweight but durable canvas, has room for all the essentials and your initials are embroidered across the front. The Fleet Wash Bag really is a great travel accessory, even if you’re not exclusively British.

 Hello! Magazine (January 2017)

"A new year, a new you. Be fashionably fit and stand out in our pick of cool sports gear." Initially London’s monogrammed yoga mat is flagged up by another great glossy, this time featuring our purple Standard Yoga Mat personalised with lime green embroidery.

 The Daily Mail (December 2016)

This Christmas Gift Wish List features our monogrammed Fleet Wash Bag in recommendations for men. This bag comes in navy, black, brown and grey and looks fantastic with either a subtle or brightly coloured monogram. 

 The Telegraph Online (December 2016)

"12 Brilliant, Gender-Neutral Gifts for Children This Christmas" features Initially London’s monogrammed pyjamas for children. Our London Pyjamas are for any little person who loves the Big Smoke. Have a look at our Cowboy (Ummm, Cowperson?), Pirate, Butterfly and Ballerina Pyjamas too.

  Viva Magazine (December 2016)

This great Manchester-area magazine’s “Ultimate Christmas Gift Guide for Him” features Initially London’s monogrammed Eaton Duffle. This lightweight canvas bag, emblazoned with your name or initials, is lightweight, durable and can be stuffed quite full so it makes a perfect personalised weekend duffle.

Sunday Times Magazine (November 2016)

"All I Want for Christmas..." The Editor’s pick of gifts for men includes Initially London’s monogrammed Travel Yoga Mat in bright orange with a neon orange monogram. This is our thin but sturdy mat that folds down to a flat square that fits neatly in your gym bag or suitcase.

Tatler (May 2016)

“Why Be Dull? It’s all about the initial impressions.” Tatler has a great eye for things that are definitely not dull, so we are thrilled with this little ode to all things personalised and monogrammed by Initially London. Your bra? Why not!