Monogrammed Accessories, Linens & Gifts

Personalised leather wash bag with monogram from Initially London

UNIQUE AND PERSONAL GIFT IDEAS FOR EVERYONE ON YOUR LIST

EMBROIDERED STRAW BASKET AND PICNIC RUG FROM INITIALLY LONDON

Gifts for Her

Monogrammed insulated water bottle, new product alert

New In

Monogrammed leather watch case

Gifts for Men

Design Your Own Monogram on Every Product

Embroidered monograms are a centuries-old tradition but Initially London's monograms are modern, fun and affordable thanks to graphic design and machine embroidery.

We let you be the monogram designer for every item you purchase. Choose from over 50 font styles and thread colours on our monogram design app to create your unique design.

Letter shapes work in mysterious ways from one font style to another so you can preview your design before adding it to your cart.

We bring your designs to life in our London embroidery studio.

Monogram design app on Initially London's website

Visit Us In our London studio

Watch the video Our Monogramming Studio in Parsons Green
Watch the video

read Jane's Journal for monogramming insights and trends

Late Night Shopping

Late Night Shopping

Parsons Green Late night Christmas shopping - Thursday the 8th December, 12 until 8pm Join us for the afternoon with our neighbouring indie businesses: Rosie Fortescue Jewellery, Jane & Tash luxury outwear, Neve & Noor fashion and Tariette French Food and Wine (who are doing a raffle for the MOST amazing hamper).   Held at Heathmans Road, SW6 4TJ....

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Corporate Series: Cox London

Corporate Series: Cox London

Cox London is a unique London atelier creating sculptural furniture and lighting with inspiration from natural forms. The designer 'seek to create a remarkable beauty in the world by unleashing the nature within every piece they create'. Having visited their beautiful Pimlico studio many times, we were thrilled when they approached us...

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Personalisation vs Monogramming

Personalisation vs Monogramming

What's the difference between personalisation and monogramming? We're asked that a lot. There are countless businesses who will personalise your purchase as an optional add-on. But the technique is not always top notch and the typeface and colour options are pretty limited.  Monogramming is Initially London's business and we take the...

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see our work in action...