Monogrammed Accessories, Linens & Gifts

A fabulous embroidered or etched monogram is included in our pricing

Our monogram design app lets you be the designer

Embroidered monograms are a centuries-old tradition dating back to the early Renaissance. We've taken this ancient tradition and made it modern, fun and affordable with graphic design and machine embroidery.

Initially London's monograms are more than just initials. Choose from over 50 font styles and thread colours on our monogram design app to create your own unique design.

Letter shapes work in mysterious ways from font to font so you can preview your design on any item before adding it to your cart.

We let you be the designer for every item you purchase and we bring your designs to life in our London studio.

Watch here to see How our Monograming App works

Watch the video
Watch the video

see our work in action...

read Jane's Journal for monogramming insights and trends

Halloween Monogramming Magic

Halloween Monogramming Magic

I'm going to confess that I've always had a love/hate relationship with Halloween. I love the way it brings the neighbourhood together with doors flung open to passing ghosts and goblins. But I'm far less enthusiastic about coming up with costume ideas and door decorations, not to mention hosting the trick-or-treating festivities....

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Explore Our Bespoke Fonts

Explore Our Bespoke Fonts

At Initially London our Bespoke Fonts are all about personal expression. While our monogramming tool offers over sixty fonts, sometimes a bespoke design provides our clients with something extra special. Graphic artistry gives you the freedom to design a monogram that feels entirely right for the moment. . Monogramming has...

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London Craft Week Open Studio

London Craft Week Open Studio

'London Craft Week' is coming up, where creative skills are celebrated through workshops, open studios, demonstrations and talks. It is an opportunity to learn about ancient craftsmanship and traditional skills, as well as new innovation. Showcasing the best of British creativity!  Of course, monogramming has been used throughout history, for as long...

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